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Former Executive Director of MoveOn.org, Eli Pariser discusses his new book "The Filter Bubble" and how the architecture of the internet is evolving to match our interests and filtering out information that might challenge our opinions.

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Giving Businesses an On Ramp to Climate Change Action

Share / Recommend - Comment - Print - Friday, Mar 21 2008, 4:15PM

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P.J. Simmons, formerly with the Sea Studios Foundation and now with Big Blue Advisors, just sent me this link to a high quality Sea Studios video titled "Ahead of the Curve: Business Responds to Climate Change."

It is 12 minutes long -- and I hope folks watch it, particularly those in the business community.

Last weekend at the Brussels Forum, i spent some time with Duke Energy CEO Jim Rogers -- whose commitment to climate change remediation and his compelling succinctness were equally impressive. But while I like the video, I wonder if someone like a Jim Rogers would not prefer a faster-paced video exercise that closed the deal more quickly.

OOPs -- wait -- Jim Rogers is in the video. My bad.

But this kind of outreach on climate change to business titans (and just non-titan regular businesses) is extremely valuable -- and the outreach needs to be in many forms, like this.

Businesses that do not have the resources and the luxury to think broadly and comprehensively need templates for action -- and easy access to resources and methods to contribute constructively to carbon curtailment strategies. I think projects like this video help contribute to that culture of helping small and medium-sized firms get an on-ramp to the climate change discussion.

-- Steve Clemons

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